One of the hardest tasks for a travel administrator or budget owner is to determine which trips are worth taking. Which trips are a great use of the traveler’s time and the company’s money -- the sale progressed or closed, the repair was made, the employee learned an important new skill -- and which aren’t? Also, does the choice of airline, hotel or even TMC impact how successful a trip is -- would the traveler get more accomplished with a bigger seat on the plane, a more convenient hotel or a more responsive travel advisor?

If you know the answers to these questions, you can help your travelers identify and take more high-productivity trips, and you can choose suppliers that best support their productivity. Sounds pretty great, right? In fact, AmTrav President Craig Fichtelberg recently laid out five ways to make business travel more productive (spoiler alert: measuring traveler satisfaction is one of them). 

In August AmTrav set out to solve this puzzle.

We start with a quick, simple four-question post-trip survey to travelers asking how productive their trip was, how pleased they were with their airline, hotel and/or car rental choices, and how helpful AmTrav was.