Jeff Urban Joins AmTrav as New Director of Sales

AmTrav, the one-connected platform for business travel, today announced the addition of Jeff Urban as the Director of Sales and Business Development. Urban will be reporting directly to Susan Altman, Chief Sales Officer for AmTrav, to work with the company’s sales and go-to-market teams, particularly to drive growth among the middle market segment in the U.S. 

“I am thrilled to join such an established group of forward-thinking business travel experts at AmTrav,” said Jeff Urban, Director of Sales and Business Development for AmTrav. “Especially over the last few years, I’ve seen the positive impact AmTrav has made in not only becoming one of the first business travel platforms to embrace the airlines’ ‘New Distribution Capability’ initiative, but in being the best industry resource on the realities of NDC technology. This is a testament to AmTrav’s commitment to helping companies and their teams stay informed, but really to help them easily put modern technology to use so they can keep business travel personal and productive. I’m looking forward to accelerating these efforts, and helping AmTrav’s continued growth across the U.S. market.” 

Urban brings over 20 years of experience as a dynamic leader in the business travel sector. He has a successful track record identifying growth opportunities and driving better outcomes in the areas of mobility solutions, global travel management programs, corporate online technologies, sustainability awareness, enhanced employee travel experiences, meeting planning services, and procurement consulting.

Prior to joining AmTrav, Urban was Director of Global Accounts - North America for SIXT, a leading international rental car services provider. During his time there, he made significant contributions to the successful expansion of SIXT in the highly competitive U.S. rental car market. Before SIXT, Urban spent 11 years in pivotal roles at CWT and AMEX GBT and excelled in handling middle market and multinational business development, further enhancing his industry insights and expanding his extensive global network.

“Jeff Urban’s experience and growth trajectory at SIXT are why we were drawn to his potential as our new Director of Sales and Business Development,” said Jeff Klee, Co-founder and CEO of AmTrav. “Urban comes to AmTrav during a time when the airline retailing ecosystem is undergoing digital transformation with the move to NDC, and a time of significant company growth. I have complete confidence that his deep knowledge and skills will take the company to the next level." 

For more information about AmTrav and NDC insights, head over to: https://www.amtrav.com/ndc.